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Easy to Publish Tinga Tinga !
Tinga Tinga is extreemely suitable for publishing. Many companies decorate their products with Tinga Tinga images to make them more attractive for customers. Now it is easy even for you to do the same in 4 simple steps! You can proceed to step 1 and 2. Write me for quotation of prices.
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It is sample licensing agreement for simple projects in MS WORD |
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Print it, fill it, scan it, send to me and artist for signing |
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I return you back the signed agreeement and calculate price. |
Where was Tinga Tinga Used ? |
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Packaging of Delicious Coffee
The Tinga Tinga Studio is the Official Licensing Agent of Sarange and it will help you to process licensing agreement with Mr. Sarange for an affordable fee! The images are registered with Copyright Society of Tanzania (COSOTA)
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Exclusive Memory Game
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Launching Mobile Network in Tanzania
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Book Covers
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Puzzles
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And more!.... |
Is Tinga Tinga Protected by Copyright?
You may not be aware of the fact that the images of Tinga Tinga paintings are fully protected by the copyright law.
What protects the images of Tinga Tinga paintings?
The so called Tanzania Copyright and Neighbouring Rights Act, 1999 gives the artists copyright control over their artworks.
It is not required by Tanzanian Copyright Law that the painter must register the painting with authorities in order to claim the copyright. The artist acquires the copyright automatically simply when the artwork is completed.
However, the Tinga Tinga artists and Tinga Tinga Cooperative do frequently register the paintings with Copyright Society of Tanzania (COSOTA) to have legal proof copyright and are registered with National Arts Council of Tanzania (BASATA) which also supports the artists´ rights.
Are the Tinga Tinga Images Copyrighted Internationally?
There is no such thing as an “international copyright” that will automatically protect the artwork throughout the entire world. However, most countries do offer protection to foreign works under international copyright treaties and conventions. One of the most important conventions initiated by WIPO is Berne Convention for the Protection of Literary and Artistic Works which was signed by 164 countries.
What Happens if You Buy an Original Painting?
When original work of art is sold, the purchaser is buying the actual painting. No reproduction rights pass to the retainer. The artist retains the copyright.
I Want to Print Postcards!
Even if you bought the original painting, you must seek permission from the copyright owner to reproduce the image of the painting. This is done by means of licensing agreement with the artist and Tinga Tinga Cooperative.
Many Artists Copy from Each Other. Who is then the Copyright Owner?
It is true that copying is widespread but one has to consider the fact that the painters are members of the same family of Edward Tingatinga which established the Tinga Tinga Arts Cooperative Society (TACS). Therefore the designs are registered by TACS as a collective property. According to Memorandum of TACS, the members can´t enter into any agreement with third party without TACS approval. It is valid even for copyright licensing agreements.
Who is the Copyright Owner of the Old Paintings by Edward Tingatinga?
According to Tanzania Copyright and Neighbouring Rights Act, 1999, the copyright lasts for 50 years after the artwork was completed. After artist´s death the copyright passes to heirs. In case of old Tingatinga paintings created by E.S.Tingatinga, the heirs are his children Daudi and Martina Tingatinga.
May I Use Images from Tinga Tinga Studio in my Article about Tinga Tinga art?
The text and images from Tinga Tinga Studio may be reviewed, reproduced or translated for research or private study but not for use with commercial purposes. If your article is published in any commercial newspaper, magazine or book, then you must seek permission. Any use of text or images should be accompanied by an acknowledgment as the source. Citing the uniform resource locator (URL), Tinga Tinga Cooperative and the name of artist is sufficient. Reproduction of substantial portions of Tinga Tinga Studio Website or any use other than non-commercial purposes, requires explicit authorization in writing. Enquiries should be addressed to daniel@tingatingastudio.com
Current Copyright ConflictMultinational Media and Tanzanian ArtistsTinga Tinga Tales is a Kenyan-British 52 episodes children's series based on African folk tales and aimed at 4- to 6-year olds. It was commissioned by the BBC for its CBeebies channel, and by Disney for its Disney Junior. It was made in Kenya by a studio of about 50 people. (Source: Wikipedia) Tinga Tinga as Business of a Small Tanzanian Family
The Children of Edward Tingatinga are also members of Tinga Tinga Cooperative established in order to produce and market products under the trade name Tinga Tinga The involvement of TACS The family of craftsmen created unique designs which they applied on a broad range of products – paintings, trays, mugs, T-shirts, toys, pencils, bracelets etc. Tingatinga´s relatives decided to market the products under the trade name “Tinga Tinga”, as a respect for the grounder of the family business – Edward Tingatinga. Today the Tinga Tinga brand is mostly popular in Europe and Asia, especially Japan.
Why did BBC and Walt Disney Grab Tinga Tinga?
Claudia Lloyd at Tinga Tinga Cooperative posing with a painting of Rubuni. Later both the design of the antelope and the giraffe were used in Tinga Tinga Tales. The inspiration for the Tinga Tinga Tales comes from Tinga Tinga art of Tanzania and the African folk tales. When Claudia Lloyd, the head of Children Animation Department at Tiger Aspect Productions, visited Zanzibar International Filmfestival ZIFF, she noticed the Tinga Tinga paintings sold on the streets of the Old Town. She loved them. It was between 2002 and 2005. Claudia Lloyd says her inspiration for the show came from her travels in east Africa, where she learned Swahili by reading children's books.(Variety, Oct.23, 2009). It seems that Claudia´s interest in the African folk tales and the love of Tinga Tinga art gave birth to Tinga Tinga Tales. Claudia Lloyd pioneered one of the most ambitious projects putting Africa on the world map. And Tinga Tinga family was greatly involved - giving away both their name and designs to the films, books and products. However the artists were never mentioned in books and Tinga Tinga Cooperative was poorly or never credited in connection with the licensing products.
Bad or Good Contract? Decide Yourself !
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Links
BASATA
COSOTA
WIPO
Tanzania Copyright and Neighbouring Rights Act, 1999 (
PDF)
Berne Convention for the Protection of Literary and Artistic Works (PDF)
Licensing Information
TTS manages fast growing database of around 3000 Tinga Tinga images ready for licensing to companies active in creative industry.
The copyrights owners of distinctive designs are individual artists while the more generic designs have been registered on behalf of Tinga Tinga artists by Tinga Tinga Arts Cooperative Society
There two types of licenses. The first one is Rights Managed (RM) and the second is Royalty Free (RF).
RM license is determined by the use of the image, which is generally broken down along these lines:
o Usage: (e.g. Advertising)
o Specific Use: (e.g. Billboard, Annual Report, Newspaper article)
o Duration: (e.g. 1 month, 2 months, 1 Year, 2 Years etc)
o Print Run: (e.g. up to 10,000, up to 1m)
o Territory: (e.g.; USA, Europe, UK, Germany etc.)
o Size: (how big is the image to be used - 1/4 page, 1/2 page, full page, or double page spread)
o Industry: (Industry type - e.g. Consumer Electronics, Marine Engineering, Financial Services etc)
o Exclusivity: (Exclusive, or Non Exclusive)
RF license gives the buyer the right to use the image multiple times for unspecified period but only on non-exclusive basis. It is suitable for blogs, article etc.
Who illustrated Tinga Tinga Tales?
Zachi Chimwanda
Abbasi Rafiki
Mbwana Sudi
Maulana Saidi